The Bridgestone e12 Soft is a 3-piece golf ball that achieves exceptional distance and control in drives. This ball is designed for players with a swing speed below 105 mph.
 
The e12 Soft is a very soft golf ball with an ionomer cover. It was developed to keep sidespin as low as possible. The low side spin creates a very straight ball flight off the tee and makes this ball an easy to play golf ball.
 
The center of the 3-piece golf ball was developed by Bridgestone itself and is called the Active Acceleration Cover. This is a significant component of the e12 Soft and increases the speed of the ball. This combined with the soft core creates a golf ball with a soft feel, forgiving properties and an improved feel around and on the green.
 
Bridgestone's delta wing dimples also minimize drag and improve the ball's flight characteristics.